The different sales methodologies out there and how they compare
Sales is a game that is constantly changing. Yet one thing will always remain the same; the secret to success is putting your customers first. Luckily, for those looking to get ahead of the competition (like those reading this guide), most people are looking to emerging technology like AI for sales and prospecting. But you …
What is Customer-Centric Selling? Exploring The Sales Approach Read More »
Many people use the terms Demand gen and Lead gen interchangeably, probably because they share similar traits. However, we’re here to tell you there’s a clear distinction between the two. In fact, understanding their goals, purposes, and tactics is essential to creating a full-funnel marketing strategy that keeps your sales pipeline full. Protect the lifeblood of your business and …
Demand Generation Vs. Lead Generation: What’s the Difference? Read More »
Every time we ask our audience what the most crucial aspect of sales is, they typically echo, “Always be closing!” Now, while this isn’t a bad sentiment to remember, it isn’t exactly ideal, especially if you’re prone to being timid when asking for the sale. The good news is there is a better way to ensure you …
Trial Closes – When and How to Use Them to Close More Deals Read More »
An important part of sales success is keeping your leads organised. Not only is it central to managing your sales pipeline and activities as a whole, but it’s also fundamental to understanding your customers. However, we know that it isn’t always that easy to differentiate between a suspect and a prospect. Especially when at face …
Separating Suspects And Prospects: Improve The Leads In Your Funnel Read More »
Businesses are making a critical mistake. They prioritise generating sales over nurturing loyal customer relationships. Yet, sales and customer service teams should be a natural fit. So this short-term strategy isn’t realistic for today’s competitive world. Instead, you must get both teams working together to create successful customer interactions. Start moving your company forward today. …
8 Ways To Align Sales & Customer Service To Accelerate Growth Read More »
Insight Selling is a modern sales methodology that focuses on winning deals by the sales representative demonstrating the value of their solution by providing insights into opportunities the prospect might not have thought of or providing tremendous value during sales conversations. It places emphasis on the sales rep being an expert in their field. Also …
The Power of Insight Selling – Using Questions and Data To Invoke Change Read More »
Provocative Selling was born from the idea that challenges are opportunities. So, if you’re ready for the challenge, keep reading to learn what Provocative Selling is, why it’s relevant now and how to start applying it to your sales process. Also read: What Is Insight Selling? Using Data To Coach Buyers & Close More Deals …
The pandemic undoubtedly changed the way we sell forever. Buyers are more research-savvy than ever before, so with more of us focusing on social and virtual selling, having an enablement program is no longer an option. It’s a must-have, as sales enablement is a highly effective strategy for increasing the productivity and effectiveness of your …
A Guide To Sales Enablement (Strategy, Tactics, Tips & Tools) Read More »
What are Sales Methodologies? Sales Methodologies are a framework, tactic, or strategy used to guide sales teams to achieve the best sales results. Here at SOCO/ Sales Training, we believe there is not one best sales methodology. Instead, the approach should vary depending on the team, market, and product you’re selling. As a result, we …
Sales Methodologies: A Comparison of 16 Essential Approaches Read More »
The Challenger Sale book was first published less than a decade ago, quickly becoming the hot topic of discussion across the industry due to its position as ‘Anti Solution Selling’ – a sales methodology adopted by organizations worldwide. In short, authors Mathew Dixon and Brent Adamson argue that relationship-building is no longer the best sales …
Decoding The Challenger Sale – Is It Effective or Just Hype? Read More »
APAC: +65 3129-2355
Global: +1 (604) 332-1778
24-01 2 Venture Drive
Singapore
170-422 Richards St
Vancouver, Canada