Award-Winning Sales Training Provider
COMPLETE SALES SYSTEM
Top to Bottom of the funnel
Maximize your growth and potential with SOCO® – an Award-Winning Sales Training course provider. Our exclusive and innovative training helps your sales team become top performers, boosting your company to the next level. The SOCO® methodology includes solutions and products to train sales staff quickly and efficiently with minimal downtime.
HOW DOES CUSTOMIZED SALES TRAINING PROGRAMS HELP TEAMS?
Customized sales training is a tailored approach to help sales professionals improve their selling skills based on their needs, goals, and challenges. It can help your sales team in various ways, such as:
Set more attainable goals based on real world situations by assessing your team’s current performance. You’ll be able to identify their gaps and areas of improvement.
Give your sales team the best practices, and tools for their specific market, industry, and product to succeed.
Retain your best salespeople by improving their sales environment and boosting their morale and commitment. They need to feel valued, supported, and empowered by leaders.
Training can also help your sales team create their career paths. They can learn new skills, gain new knowledge, and take on new challenges.
Training enables your sales team to develop and improve as sales professionals. They can adapt to dynamic market conditions, customer needs, and competitor strategies.
CustomiZed, Results Based Training
- Team Assesments
- Pre-Training Work
- Sales Process Analysis
- ROI Maxismiser for Leaders
- Post-Training Evaluation
- Post Training Reinforcement
Signs your team needs a customized sales training approach
Your team needs better training methods if they consistently struggle to reach their sales targets or experience stagnant growth. It may be a sign that your existing training methods are not effective. Customized sales training can fill the gaps in your team’s knowledge, skills, or techniques. This can help them overcome challenges and improve their sales results.
Frequent turnover within your sales team can be detrimental to overall performance. When new hires struggle to adapt quickly or lack the necessary skills, it impacts both morale and revenue. Customized training helps each team member learn the skills and knowledge they need for their role. This can make them stay longer and less likely to quit.
Inconsistent sales approaches lead to confusion among team members and potential clients. Your team could benefit from a customized approach if you have no unified sales methodology or techniques. Training programs can align everyone on best practices, ensuring a consistent message and improved customer relationships and interactions.
Do any of the statements above sound familiar to you? Remember that investing in customized sales training not only enhances individual performance but also contributes to overall team success.
SALES TRAINING PROVIDER - BOOST YOUR TEAM'S PERFORMANCE WITH TAILORED TRAINING
Improve Your Sales Skills and Confidence with Training Programs Designed For Your Team
Why IS The SOCO® Selling™ METHODOLOGY DIFferent?
Our guiding principle is ‘We never want someone to lose a sale, because they can’t sell’. We believe in creating solution-focused, goal-oriented sales specialists who take pride in their profession.
The SOCO® Selling™ methodology includes our seven pillars of selling and our exclusive top-to-bottom sales funnel methodology. Before the program starts, we assess every sales team’s skills and knowledge with pre-training assessments. This allows us to build a custom training experience based on your needs. This way, we can ensure that our program provides the most effective results for your company.
Best Training and Facilitation Skills
WHY companies CHOOSE SOCO
SOCO/ has won awards at the HR Vendors of the Year awards since 2016. These awards include Best Sales Training Provider, Best Digital Learning Provider, and Best Training and Facilitation Skills.
Industry-leading companies choose SOCO Sales Training to train their teams for a few key reasons:
- Award-Winning Training Provider
- Trained Over 50,000 Sales Reps
- We Customize Training to Every Industry
- Pre-Training Learning
- Role Playing and Group Discussions
- Thorough Post-Training Evaluation
- Post-Training Reinforcement
•Millennium•
•TISSOT•
•MAERSK•
•Salesforce•
•Spotify•
•Zendesk•
•Hewlett-Packard•
•Electrolux•
•HSBC•
•3M•
What our clients have to say about US
Haris Bakar2024-11-04Highly effective training! The trainer connected well with DMS staffs, making each sales tactic relatable and easy to understand. perfecto.. Thanks Tom! Erolman Shah.Victor Vincent Verar2024-10-09The training covered a lot of ground, but some topics (Day 3) felt rushed. I appreciated the real-world examples, especially the role-playing scenario, which enhanced the learning experience.Roshni Hewamallika2024-08-16Amazing learning and coaching experience from SOCO. Highly recommend the training for sales teams and leaders.Rodrigo Ferreira2024-04-20A great sales training company with excellent training options. I highly recommend it.Chau Tran2024-01-29Thanks Mr. Jason and Soco. I had great training days in Malaysia with Mr. Jason 🤘. Great experiences and received good and helpful advice and skills for sales job ! High recommendation for Sales coursesAdmissions Manager2023-11-19It was an engaging session with lots of tips that the team was able to use in their daily work. Tom was excellent in connecting with various people within the team and kept them involved in the discussions. Highly recommended.Fred Fischer2023-10-11The SOCO team facilitated a workshop that exceeded our (already high) expectations. Engagement from our sales team, especially those disgruntled to have been taken out of the field, was phenomenal....I could not have achieved our learning objectives w/o SOCO's assistance. I am looking forward to leveraging your team again soon.TIPWAN WONGPAN2023-08-23Thank you for sales skills and knowledge sharing. It was a fruitful training. So much fun and Tom encouraged me a lot.Laura Chong2023-07-31Great session with Allen! He was knowledgeable and tailored the session to our needs. Session was engaging as well with the use of roleplays.
CUSTOM SALES TRAINING - SELL MORE EFFECTIVELY WITH PERSONALIZED TRAINING AND FEEDBACK
Achieve Your Sales Goals with Customized Training Strategies and Tools
New and seasoned sales professionals and sales managers will all benefit from training using the SOCO® Selling™ methodology. Our interactive training style is interactive, so new sales reps can learn from both the experienced trainer and also their seniors.
Experienced salespeople can always improve or fine-tune their skills as the sales field evolves. SOCO Sales Training is always at the cutting edge of modern sales techniques to help them stay ahead. Regularly honing sales skills is crucial for achieving optimal results.
Duration
1 Day or Multiple 80 Minute VLT Sessions
For who
New sales reps
Experienced reps who wants to fine tune their craft
Format
Live Workshop
Virtual Instructor-Led Training
Blended Learning
OUR COMPLETE SALES TRAINING SYSTEM
Our Latest Works
All corporate training courses are available through in-person/classroom training or virtual online training. We keep learners engaged and actively learning regardless of their location. No matter the training format, we can deliver content that will keep learners engaged and actively learning.
Here are just a few of the programmes available.
Sales fundamentals
Challenger sales
Keeping the pipeline full
Identify, qualify and acquire quality leads
Uncover opportunities and maximise repeat business
Sell with authority and present opportunities
Crafting the perfect pitch
Harness social media strategies to compete in an evolving world
Building connections online
How to connect and quickly demonstrate your expertise
Build rapport and close without meeting prospects in-person
Learn to effectively engage, manage and retain customers
BUILD YOUR DREAM SALES TEAM
Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.
ON-GOING SUPPORT AFTER TRAINING
Reinforcement
Content
SOCO provides 4-12 weeks of content after the workshop to help reinforce the in-class learning.
Post Training Evaluation
We conduct an in-depth assessment of the learners post training to evaluate what they learnt and how they will implement it.
ROI Maximizer & Next Steps
To ensure you get the most out of the training and your investment we conduct a debrief call to highlight next steps needed and recommendations on how to maximize effectiveness.
Maximize Results with SOCO®
IMprove sales Performance
How it works:
1. SITUATION
CHALLENGES AND GOALS
Discovery meeting with leadership, 8-point sales competency checklist and online survey of team members. (1-4 weeks before workshop)
2. ASSESSMENT
RECOMMENDATIONS
Conceptual agreement of situation, recommendation of customized training modules, confirmation of workshop. (1-4 weeks before workshop)
3. LEARNING
PRE-WORKSHOP
Context setting email or conference call with team, review of videos and self-reflection questions pre-workshop. (1-4 weeks before workshop)
4. EXECUTION
WORKSHOP DELIVERY
Strong customized content and interactive learning, information-packed workbook, actionable takeaways and learning assessment delivered by SOCO® Certified Trainer™.
5. SUPPORT
POST-WORKSHOP
Debrief meeting with leadership, recommendations, training ROI indicators, weekly tip emails, (4-12 weeks after workshop] *Ask us about SOCO Academy self-paced e-learning and virtual instructor-led training.
improve your team's skills and confidence with customized sales training programs
Training Sessions that Fit Your Specific Needs. Get a Quote or Find Out The Right Pillars and Modules For Your Team.
Why is Sales training important for your team?
Sales training is crucial for several reasons. First, it provides a return on investment (ROI) for businesses. Sales training pays off quickly for businesses, often covering its costs within 1 to 6 months after completion. Sales training also empowers salespeople to adhere to consistent methodologies, leading to better communication with clients. Lastly, it contributes to sales growth by equipping staff with tools and insights to close deals effectively.
As a result, sales training can prevent costly mistakes, ensuring better outcomes in both the short and long term.
Should I hire a sales trainer?
Yes, hiring a sales trainer can be a valuable investment for your sales team.
An external sales trainer brings several advantages:
- Diverse Experience: External trainers have experience training different companies and industries, allowing them to share best practices and insights from various sources.
- Continuous Learning: External trainers are constantly updating their knowledge and techniques, ensuring that they bring fresh and up-to-date strategies to your team.
- Objective Perspective: External trainers offer an objective view of your team's strengths and weaknesses, providing unbiased feedback and tailored training solutions.
As compared to an internal trainer, these are some of the insights that they may not have. By hiring an external sales trainer, you can leverage their expertise to help your sales team perform at their best and stay competitive in the market.
What is the average cost for Sales training?
The average cost of Sales Training can vary significantly depending on the provider and duration of the training. Companies can expect to pay between $400 to thousands per learner.
What are the program delivery options?
Our Sales Training programs can be delivered live in-person, live-virtually, via e-learning or a combination of methods referred to as 'blended learning'.
How long are the training sessions?
Training sessions can vary in length to accommodate different needs. They can be delivered as short 90 minute sessions delivered via web conferencing software or can span 1-3 days in-person.
This flexibility allows us to cater to your preferences and scheduling constraints, ensuring everyone can receive the training they need no matter how busy they are.
What is covered in a sales training session?
A sales training session rooted in the SOCO Selling Methodology offers a variety of topics for your team's development. You can select the specific areas you want to focus on during the sessions. You may refer to this section on some of the more popular topics that we cover.
The SOCO Selling Methodology is a top-to-bottom sales funnel methodology. Understanding the entire sales process is crucial. From generating leads to closing deals, the SOCO methodology can help your sales team navigate each stage effectively.
How can I measure the ROI (Return on Investment) of sales training for our company?
Which countries/locations can you provide training for?
We are committed to serving clients around the world. Our training programs have been successfully delivered in various international locations includeing all APAC countries, Europe, Canada, and North America. Regardless of your organization's location, we can work with you to provide high-performance sales training solutions tailored to your specific needs and objectives. Our global reach ensures that businesses in different countries can benefit from our expertise in optimizing B2B sales teams.
Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.