Help Your Managers Build Winning Sales Teams
Give your leaders the daily habits they need to coach struggling reps into top earners.
Give your leaders the daily habits they need to coach struggling reps into top earners.
Today’s top sales teams don’t just hit targets because they are told to, they are driven, independent, and constantly looking for ways to close more deals.
A great leader knows exactly how to tap into that drive to get the best out of everyone. SOCO’s® Management Mastery Training gives both new and seasoned managers the practical, day-to-day tools they need to lead with total confidence.
Most sales managers were promoted because they were great reps, but they were never actually taught how to lead people. Without formal leadership training, they struggle to handle difficult personalities, resolve team conflicts, or handle underperforming staff constructively. Your managers don’t need academic leadership theories. They need a practical, day-to-day approach to move past trial-and-error management and become respected coaches who know how to get the best out of their people.
Good managers create a culture where top producers want to stay. Sharpen their management skills today.
SOCO/ has won awards at the HR Vendors of the Year awards since 2016. These awards include Best Management Training Provider, Best Digital Learning Provider, Best Training and Facilitation Skills, and Best Sales Training Provider.Â
Industry-leading companies choose SOCO to train their teams for a few key reasons:
Teach your managers to set clear goals that empower reps to take ownership of their own targets.
A company can only scale as fast as its leaders can manage. When managers struggle to delegate, communicate clearly, or address underperformance, the entire organization slows down. Our Management Mastery program eliminates theoretical fluff and teaches your managers the repeatable, day-to-day leadership habits they need to keep teams focused, accountable, and moving forward.
Boost Team Productivity
Stop micromanagement at the source by teaching your leaders to delegate work effectively. This removes daily bottlenecks and gets teams moving fast again.
Turn Around UNDERPERFORMERS
No more avoiding tough performance conversations. Give your managers the clear communication tools they need to correct bad habits early without making employees defensive.
Improve Team COLLABORATION
Clear away the communication barriers that slow teams down. When managers give direct, clear guidance, your team stops second-guessing and start delivering results.
Attract & Retain Your Best People
People leave bad managers, not great companies. Protect your hiring investment by building a workplace culture where your top talent actually wants to stay long-term.
Drive True Accountability
Replace stressful, unclear expectations with realistic paths to success. Re-engage struggling team members instead of ignoring them so everyone takes real ownership of their work.
Show managers how to spot skill gaps and give quick, practical feedback that improves team performance.
Posted on Google Eko Prasetyo Excellent SOCO Selling Training with practical frameworks and real-world sales applications. The session delivered by Tom Abbott was engaging, insightful, and very relevant for professionals involved in consultative and solution-based selling. Grateful to Gradiant for organizing this valuable learning opportunity at the China office.Posted on Google Olga Marie Bautista-Perez Kyle from SOCO recently facilitated a Sales Training session for our Regional Sales Teams in Singapore, and it was outstanding. The modules and content flow were perfectly structured, showcasing Kyle’s extensive sales expertise. I particularly appreciated how the role-playing and group activities were tailored to our specific regional challenges. It wasn't just a generic training; it was highly contextual and immediately applicable to our work.Posted on Google Fariz Pradana It was a really meaningful and fun session that I have with Kyle for Sales Training.Posted on Google Marsya Sinclairianiputri Rahadian the traiing that will equipped you with skill set that you can apply directly in your job! such a great experiencePosted on Google Eric Sugianto Learn how to identify problem and how to solve emPosted on Google Nurul Nadia Mohamed Noh It was a good training session. I gained a lot of new knowledge, especially on how to answer parents’ enquiriesPosted on Google Chris P The training was interesting and provided a holistic approach to selling. I learned a lot of useful information that I can apply in my day to day sales techniques.Posted on Google Ceinthia Dongo Great mentoring and training session with SOCO Training. Tom understood our challenges from the start and was able to provide a great programme that took us through the various stages of a sales journey from lead qualifications to account management. I personnaly enjoyed revisiting the qualifications methods, the objections handling, the agenda setting and the executive summary mastery. I would highly recommend SOCO training.Posted on Google Mike Cawson we had Chris from SOCO come in and give us a full day's training on Prospecting Power. Chris was an exceptional trainer, kept the team engaged all day, and gave us a powerful toolbox of techniques and strategies to get our pipeline filled with qualified prospects. Highly recommend.
Learn how to give honest feedback that motivates struggling sellers to turn things around instead of getting defensive.
Management TRAINING
Management Training teaches new, experienced, and future managers the leadership skills to lead a successful, high-performing team.
New Managers, Seasoned & Aspiring Leaders
1/2 to 2-Day In-Person Workshop or
Multiple 120 Minute VILT sessions
Live Workshop, E-Learning or
Virtual Instructor-Led Training (VILT)
All participants receive complete Management Mastery workbooks, post-training reinforcement content and access to our exclusive Facebook group (SOCO® Selling™ Community: B2B, B2C, Selling Remotely, Social Selling) for ongoing support.
Learn what you want, when you want, with over 20 on-demand Management Mastery videos. All of which are instantly available inside our e-learning portal SOCO Academy.
We help your team sell faster and more effectively by incorporating AI into the sales process.
We provide graduates with certificates verifying mastery of our SOCO Selling methodologies.
We use real-world examples to help your team turn these ideas into daily sales habits.
After the workshop, we check on what your team learned and show you how to help them use their new skills.
We do a debrief with you after the training to share clear next steps so you get the absolute most value out of your investment.
Request pricing or discover the right pillars and modules for your managers. Our experienced program advisors are always happy to help.
Becoming a manager is a significant career transition that involves new skills, responsibilities, and challenges. Managers are not only accountable for their own work, but also for the performance, development, and well-being of their team members.
Managers need good communication skills and be able to make good choices and match their team’s goals with the company’s vision.
Without proper training and support, first time managers may struggle to adapt to their new role. They will then face problems like low confidence, an unhappy team, high turnover, and decreased productivity.
Training for new managers helps them develop the skills they need to succeed in their role. It can also provide new managers with support and guidance from experienced leadewrship coaches, mentors, and peers.
This can help them overcome the common challenges and pitfalls that new managers face, such as imposter syndrome, role ambiguity, isolation, and stress. Management training helps new managers to build their confidence, competence, and resilience. This will then help in fostering a positive and productive workplace.
Yes, hiring a trainer can be a valuable investment for your team.
An external trainer brings several advantages:
As compared to an internal trainer, these are some of the insights that they may not have. By hiring an external trainer, you can leverage their expertise to help your team perform at their best and stay competitive in the market.
Management training can be delivered live in-person, live-virtually, via e-learning or a combination of methods referred to as 'blended learning'.
We also offer a similar course outline in our management e-learning course which is catered for individuals.
Training sessions can vary in length to accommodate different needs. They can be delivered as short 90 minute sessions delivered via web conferencing software or can span 1-3 days in-person.
This flexibility allows us to cater to your preferences and scheduling constraints, ensuring everyone can receive the training they need no matter how busy they are.Â
In today’s dynamic and complex world, leaders need to be able to handle uncertainty and change quickly. They need to spot and grab opportunities from the changing world and encourage their teams to be more creative and eager to learn.
A good manager needs to be able to communicate well with their employees. This means providing constructive feedback, dealing with poor work performance or behavior, and solving disagreements respectfully and effectively. They should communicate clearly and assertively, listen actively and empathetically, and find win-win solutions that benefit both parties.
A good manager needs to set clear and challenging goals, recognize and reward good work, and empower their team to do their best. They need to be able to align their team’s goals and work environment with the organization’s vision and values.
Managers need to be able to build trust and rapport with their team. They need to communicate and collaborate effectively with others and leverage the diversity and strengths of their team. They need to be able to adjust how they lead and work based on the different needs and views of their team members.
A good manager needs to have interpersonal skills to be a people manager too. Negative staff can affect the morale and productivity of the whole team. Managers need to know how to communicate effectively and constructively with negative staff. They need to be able to provide feedback and coaching and implement strategies for conflict resolution.
To lead a team effectively, managers should have a clear and shared vision, mission, and values for their team. They have to plan and prioritize their team’s tasks and goals and monitor and evaluate their team’s performance. They need to be able to set clear and realistic goals for their team, using SMART criteria. They also need to check how their team is doing on the day-to-day and how well they are meeting their goals.
To lead effectively, managers should match their team culture with the organization's culture. They should also show and encourage the behaviors and attitudes they want from their team. Additionally, they should communicate and collaborate well with other stakeholders.
They should know and follow the organization's values and principles. They should also promote them among their team.
Measuring the ROI of management training involves tracking key performance indicators (KPIs) before and after the training to assess the impact on your business. Examples of some of the KPIs tracked include increased team productivity, higher employee retention, improved customer satisfaction, and faster project completion rates.
We are committed to serving clients around the world. Our training programs have been successfully delivered in various international locations including the United States, Canada, Australia, Europe, and all APAC countries.
Regardless of your organization's location, we can work with you to provide high-performance training solutions tailored to your specific needs and objectives. Our global reach ensures that businesses in different countries can benefit from our expertise in optimizing B2B teams.
Help your managers lead with confidence, set clear boundaries, and keep peers accountable without friction.

