SOCIAL SELLING MASTERY

The Evolution of Sales

Supercharge Sales: Social Selling WORKSHOP

Generate Leads Online & Accelerate Your Sales Cycle

Learn Expert Social Selling Skills
Attract & Engage Online Customers; Generate More Sales
In the fiercely competitive business world, customers choose to deal with those they are familiar with and trust. Building a relationship based on familiarity and trust is crucial for success.
 
Nowadays, social media influences the purchasing decisions of a staggering 84% of C-level and VP-level buyers. Sharpening your social selling skills is essential in today’s market. It allows you to offer the solid evidence that decision-makers require to make their important purchases with confidence.
 
Don’t fall behind. Get the knowledge to attract and convert more prospects into loyal customers with Social Selling Training. 
 
SALES REPS TRAINED
50000 +
E-LEARNING STUDENTS
3000 +
COUNTRIES
20 +
LANGUAGES
5 +

What are social selling techniques?

Social selling techniques are all about leveraging social media to build relationships and connect with potential customers. This strategy taps into the networking potential of platforms to reach and engage customers effectively.

Mastering social selling is a delicate skill. Social selling is about engaging with prospects. You do this by sharing content that are helpful, commenting on their posts, and showing a genuine interest in their challenges.

The goal is to establish trust and credibility, positioning oneself as a knowledgeable industry leader. Salespeople build rapport with prospects by engaging in this way. 

This approach fosters a connection. It sets the stage for deeper conversations about the prospects’ needs and how their solutions can help. Making a quick sale is not the end goal; it’s about creating a connection that could lead to a long-term business relationship.

SIGNS THAT YOU NEED SOCIAL SELLING TRAINING

BOOST YOUR NETWORK - LEARN SOCIAL SELLING ESSENTIALS

Connect with Prospects & Close Deals Faster

Trophy for being the Award-Winning Training Provider
Best Training and Facilitation Skills
WHY companies CHOOSE SOCO

SOCO/ has won awards at the HR Vendors of the Year awards since 2014. These awards include Best Sales Training Provider, Best Digital Learning Provider, and Best Training and Facilitation Skills.

Industry-leading companies choose SOCO Sales Training to train their teams for a few key reasons:

What our clients have to say about US
AMPLIFY YOUR REACH AND ACHIEVE SOCIAL SELLING SUCCESS

Expand Your Online Presence & Increase Sales

OUR APPROACH TO TRAINING SOCIAL SELLING

In today’s digital age, sales professionals must embrace social media and technology. These tools are key to enhancing their social selling strategies and staying competitive in the market.

Social media sways the buying decisions of 84% of top-level executives, as the statistics compellingly show.

That’s because your customers will only do business with those they know, like and trust. 

As such, your social selling skills must be top-notch to compete with the ever-increasing competition. 

While there are plenty of ways to provide social selling training, few offer the benefits of our approach: 

1. PROSPECT USING SOCIAL MEDIA

Social media has opened new doors for sales professionals to find and interact with their ideal target customer. 

Never has it been easier to determine who are the decision-makers at companies you’re targeting. SOCO®’s social selling training program teaches you how to identify potential buyers and engage them using digital tools. It’s a streamlined approach to initiating conversations and building connections online.

We discover ways to use various social media platforms and tech tools to make prospecting effective and efficient

2. POSITION YOURSELF AS AN AUTHORITY

By becoming an expert on social media, you attract people who seek your advice. This makes lead generation much easier, as prospects come to you.

Our social selling course guides you through creating engaging social media profiles. These profiles will capture the attention of buyers, encouraging them to reach out to you. While advising you on the type of content to post to stay top of mind with prospects and past customers. 

You don’t need a large marketing team—just a genuine voice that connects with your audience. Social selling is an essential skill for both B2B and B2C sales professionals. 

Any sales professional can position themselves as an authority on social media with the right strategy.

3. PRESENT YOUR SOLUTION online

Today’s technology allows sales professionals to deliver effortless online presentations without the need for in-person meetings. Nowadays, It’s an efficient way to showcase offerings to prospects virtually.

In our training, we’ll show you how to effectively use video and video conferencing tools. You’ll learn to leverage the latest technology to make impactful presentations.

thE RESULT

Your ideal target customer is out there right now, discussing your offerings online. In the process, they share important preferences and seek recommendations. These interactions are key chances to achieve a sale. 

That’s why you need to be an active part of the conversation.

Our social sales training provides you with the know-how to craft your action plan to locate your ideal customers online. The course will also guide you on sharing valuable insights to the discussions they  are already having online.

The outcome is that you’ll reach customers at a scale you’ve never been able to do before. Join today and develop the skills needed to be the digital networking champion of your industry. 

Social Selling

Course Outline

Who Should Attend SOCO®'S SOCIAL Selling Training?

Our training equips sales representatives and small business owners with the strategies to utilize social media effectively. This enables them to generate qualified leads, foster relationships, showcase their solutions, and close deals. 

Participants learn the three essential strategies to close more deals faster and easier than ever before using social media. The program targets sales professionals, small business leaders, and team managers. The training teaches them how to incorporate social media into their sales process.

Duration

1/2 Day to 1 - Day Workshop or
Multiple 180 Minute VILT Sessions

For who

Sales Professionals, Sales Managers, Business Development, Small Business Owners

Format

Live in Person Training or
Virtual Instructor-Led Training

ENGAGE AND CONVERT - SOCIAL Selling workshop

Turn Conversations into Conversions

ON-GOING SUPPORT AFTER TRAINING

Reinforcement
Content


SOCO provides 4-12 weeks of content after the workshop to help reinforce the in-class learning.

Post Training Evaluation


We conduct an in-depth assessment of the learners post training to evaluate what they learnt and how they will implement it.

ROI Maximizer & Next Steps


To ensure you get the most out of the training and your investment we conduct a debrief call to highlight next steps needed and recommendations on how to maximize effectiveness.

HERE'S A PEEK INTO OUR TRAINING SESSIONS​
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SOCIAL SELLING Online COURSES

Successfully close deals online and remain competitive by evolving your sales process. 

FREQUENTLY ASKED QUESTIONS (FAQ)

Social Selling training is essential for your team. It bridges traditional sales methods with the digital demands of the modern era. Today’s digital landscape shows that a staggering 84% of senior executives let social media guide their decisions. Your team needs to know how to navigate these platforms to stay ahead.

This training extends past simple social media skills. They’ll discover how to attract leads, forge connections, and close deals through the nuanced language of social networks. Understanding the subtleties of online interactions and leveraging them to your advantage is the key.

Social Selling training equips your team with the skills to engage prospects effectively. This approach fosters trust and establishes your authority in your industry. This isn't just a new skill set—it's an essential strategy to thrive in today's hyper-competitive markets.

Yes, hiring a sales trainer can be a valuable investment for your sales team.

An external sales trainer brings several advantages:

  • Diverse Experience: External trainers have experience training different companies and industries, allowing them to share best practices and insights from various sources.
  • Continuous Learning: External trainers are constantly updating their knowledge and techniques, ensuring that they bring fresh and up-to-date strategies to your team.
  • Objective Perspective: External trainers offer an objective view of your team's strengths and weaknesses, providing unbiased feedback and tailored training solutions.

As compared to an internal trainer, these are some of the insights that they may not have. By hiring an external sales trainer, you can leverage their expertise to help your sales team perform at their best and stay competitive in the market.

The average cost of Social Selling training can vary significantly depending on the provider and duration of the training. Companies can expect to pay between $400 to thousands per learner. 

Social Selling training can be delivered live in-person, live-virtually, via e-learning or a combination of methods referred to as 'blended learning'.

Training sessions can vary in length to accommodate different needs. They can be delivered as short 90 minute sessions delivered via web conferencing software or can span 1-3 days in-person.

This flexibility allows us to cater to your preferences and scheduling constraints, ensuring everyone can receive the training they need no matter how busy they are. 

In a Social Selling training session, your team will typically dive into the following topics:

Intricacies of creating social media profiles that entice buyers: Learning how to present themselves in a way that attracts the right attention and sparks interest.

Explore strategies for using LinkedIn to generate leads: Tapping into the platform's vast network to identify and connect with potential clients.

Harnessing the hashtag for prospecting: Teaching your team how to use these powerful tools to amplify their reach and find conversations relevant to your business.

Establishing authority on social media: One of the keys to becoming a thought leader and go-to resource in your industry.

Incorporating social media into your sales process: Ensuring that these platforms are not just an afterthought but a core component of your sales strategy.

Using a content strategy to stay top of mind with customers and prospects: Providing value that keeps your brand front and center.

Closing deals using technology: Equip your team with the digital tools they need to close deals in today’s online business world.

Measuring the ROI of sales training involves tracking key performance indicators (KPIs) before and after the training to assess the impact on your business. Examples of some of the KPIs tracked include increased sales revenue, higher closing rates, improved customer satisfaction, and shorter sales cycles.

We are committed to serving clients around the world. Our training programs have been successfully delivered in various international locations includeing all APAC countries, Europe, Canada, and North America. Regardless of your organization's location, we can work with you to provide high-performance sales training solutions tailored to your specific needs and objectives. Our global reach ensures that businesses in different countries can benefit from our expertise in optimizing B2B sales teams.

SOCIAL Selling Training PROGRAM MATERIALS

INCLUDED TRAINING MATERIALS

All participants receive digital copies of ‘Social Selling – 10 Essential Strategies to Prospect, Position and Present Using Social Media’, as well as complete workbooks and access to our private Facebook group for ongoing support.

LEARN TO Navigate the Social Landscape & Drive Sales Growth

Make your first connection; talk to us.

Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.

 
 
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