Align Your Global Teams Seamlessly
Deploy a single sales methodology across different regions and languages using our localized trainers.
OPTIMIZING GLOBAL REVENUE TEAMS
ONE SALES FRAMEWORK
BORDERLESS SCALE
BORDERLESS SCALE
Standardize How Your Global Teams Sell
SOCO Sales Training is an award-winning sales optimization company that builds high-performing sales teams around the world by giving them a trusted methodology to close deals faster.
Regional teams stop wrestling with fragmented training and instead get a repeatable process that gets staff on the same page quickly, leaving companies with fewer operational headaches and more predictable sales growth globally.
Interactive Training
Highly interactive training sessions combining case studies and interactive role-plays to keep your sales team engaged and practicing new skills.
Proven Frameworks
With 17+ years in sales training and 50,000+ reps trained across 20+ countries, we know what works — and we’ve turned that into a framework that delivers.
Real Business Impact
Ongoing coaching and digital reinforcement turn training into lasting habits — so the investment keeps paying off long after the session ends.
Trusted Partnership
A true partner, not a vendor — responsive, professional, and versed in your industry, so you get a program that fits your team instead of a generic playbook.
TRUSTED BY HR & L&D LEADERS
AWARD WINNING SALES TRAINING PROVIDER
HR and L&D leaders trust SOCO to deliver world-class, highly engaging and effective sales training.
That trust is reflected in the HR Vendors of the Year Awards, which has named SOCO a top provider for sales training, facilitation skills, and digital learning platforms since 2016.
- Gold for Best Sales Training Provider
- Gold for Best Digital Learning Provider
- Gold for Best Training and Facilitation Skills
- Silver for Best Management Training Provider
SALES REPS TRAINED
50000
+
E-LEARNING STUDENTS
1000
+
COUNTRIES
30
+
LANGUAGES
7
+
Training That Your Reps Actually Want to Attend
Interactive, high-energy sessions your reps stay engaged in — not another training they can’t wait to leave.
SUSTAINED LEARNING & REINFORCEMENT
BUILD SELLING HABITS THAT STICK
We don’t just drop in, run a single workshop, and leave. SOCO®’s complete system combines live training, continuous coaching, and digital reinforcement to transform how your team handles live deals long-term.
The SOCO® Selling™ methodology is implemented by multitudes of industry-leading companies around the world. Including UOB, SingTel, Spotify, ZenDesk, Millennium Hotels and Maersk, just to name a few.
Whether you are managing a local division or scaling consistent behaviors across a massive global footprint, this framework cuts out the guesswork. Your staff gets up to speed quickly using real-world scenarios they can apply to their sales pipeline immediately.
SALES TRAINING BUILT FOR YOUR INDUSTRY
TECHNOLOGY
Empower your reps to translate complex tech into business value, unseat entrenched incumbents, and capture market share in a crowded landscape.
- Technology
- Saas
- IT
Our Past Clients
•Hewlett-Packard•
•Great Eastern•
•MAERSK•
•Singtel•
•Spotify•
What Leaders Say After Working With Us
Your buyers are more price-sensitive than ever, and selling in a competitive market requires serious discipline. We’ve worked with large SMEs and multinationals to help their teams optimize their sales process so they can close more deals deals faster than they were before.
We asked sales leaders who run these global programs to share their honest experiences working with us. Here is what sets our global framework apart:
Global Content, Local Context
You get a single, unified sales framework delivered by elite, native-speaking trainers who align local market context with your global compliance standards.
“We recently had tom conduct a virtual external sales training program for our entire commercial organization at carousell group for our different brands in 5 countries. [tom] energized and fuelled our sales teams to apply the concepts learned”
– Head of Sales Operations & Enablement, Carousell
Practical Sessions That KEEP TEAMS FOCUSED
Your team gets hands-on practice instead of long slide decks. We keep energy high and adapt the content on the spot so reps stay focused throughout the entire session.
“I appreciated Tom’s adaptability and flexibility in tailoring his content to meet the specific needs of our learners. His energy in the class is contagious. He was able to engage and motivate our learners throughout our full-day session.”
– Senior Manager, Medisca
ENTER EVERY MEETING FULLY PREPARED
Reps are able to step into meetings fully prepared with deep account context. Instead of asking basic questions, they bring fresh insights that show buyers where they are leaking revenue and how to fix it.
“The team is doing a better job of preparing for customer meetings and developing relevant insights after the training.”
– Sales Leader, Planteneers
Personalized & Tailored Sessions
We align every workshop with your industry, sales process, and real buyer objections. Your reps practice using active deals in their current pipeline.
“Quality of training and ability to personalize and customize the sessions. Working as partners and not as client-vendor.”
– Associate Director, MyGlobalSchool
Build Lasting Selling Habits
You get a collaborative partner who works closely with your leadership team to drive long-term retention through follow-up consultation calls and e-learning so those new selling habits actually stick.
“We also appreciate the fact that there are post consultation calls and eLearning the participants can leverage to improve retention and application of learning. “
– L&D Manager, Yondu
WORLD-CLASS
e-learning platform
Our award winning e-learning platform SOCO Academy is a vast library of on-demand sales skills training videos.
Companies around the world use our e-learning platform to onboard new sales staff, allow staff to learn new skills in their own time and reinforce learning between training sessions.
