TECHNOLOGY
SALES TRAINING
Sell products your customers don't know they need yet.
Sales Training for Technology Companies
SAAS, Software & IT specific sales training
Customized Sales Training For Technology, SaaS & IT companies
SHORTEN SALES CYCLES, REACH DECISION-MAKERS AND DEMONSTRATE THE VALUE OF YOUR SOLUTION
Technology sales professionals face a unique set of challenges – they need a deep understanding of the complex products they sell while also possessing the people skills needed to build rapport and trust, as well as the sales abilities to close deals with prospects.
Unfortunately, few sales team members have the right combination of technical knowledge and practical sales know-how to simultaneously do both well. This is why sales training programs designed specifically for technology companies are important.
Help your technology sales reps develop the skills needed to become trusted advisors that know how to close deals. Let SOCO be a part of your success story with customized tech sales training for your company.
Signs that your technology sales team needs training
- They sell a product no one knows they need yet and can't secure enough meetings
- They struggle at compelling customers to switch to their solution
- They focus too much on the technology behind the product, not how it can help
- They're selling to the wrong people and can't reach all decision makers
- They think the price of the product is too high, which is why they can't close
- They understand the solution, but lack the skills to close deals
SOCO specializes in Technology sales
Technology sales have their unique challenges. Sales cycles are longer, more decision makers are involved, and reps are often selling technology that is either so cutting edge, no one knows they need it yet, or are selling a product that is being commoditized. Either way, extensive time is spent educating the customer and demonstrating the product.
Whether you’re selling new technology or are in a highly competitive market, SOCO can help your technology sales team develop the sales skills needed to secure more meetings, reach decision-makers and take deals over the line to maximize revenue.
SOCO/ is an award-winning Sales Training company, and we’ve spent years working with some of the most innovative and forward-thinking technology companies throughout Asia and the world.
Our customized sales training programs focus on helping new and seasoned technology sales professionals to fill in their skill gaps.
We are constantly refining our training programs to meet the changing needs of businesses and reflect on what is happening in the tech industry. Our priority? Ensuring every attendee receives relevant and actionable training that produces tangible results.
some of OUR technology CLIENTS
•QuickBooks•
•Spotify•
•Salesforce•
•Fuji Xerox•
•Zendesk•
measurable sales training
for technology companies
We want you to get the best results from our tech sales training programs. That’s why we include post-training reinforcement to maximize retention and implementation of new skills.
We provide a post-training debrief, which includes sharing how to maximize results from the training and utilize pre-and post-assessments to ensure a measurable impact after the training.
SALES TRAINING FOR TECHNOLOGY COMPANIES
SAAS, Software & IT specific sales training
CURATED SAAS & IT SALES TRAINING PROGRAMS
SOCO®’s customized sales training for technology companies is perfect for sales teams responsible for selling SAAS, IT, and modern technology. In today’s innovative and fast-moving technology sector, your team has to be more competitive than ever before, all while controlling long sales cycles that require plenty of prospect education, following up, and influencing key decision-makers.
In your customized sales training program, attendees learn how to apply these skills by learning through a combination of strong content, interactive and industry-specific activities, group discussions, role-plays, case studies, engaging videos, and Q&As.
Duration
1 Day or Multiple 80 Minute VILT Sessions
For who
Sales Professionals, Sales Teams & Sales Managers of technology companies
Format
Live Workshop or
Virtual Instructor-Led Training
Course Outline
- Preparing for sales meetings and pitches
- Getting past gatekeepers to deal with decision-makers
- Differentiating from the competition
- Educating your customer to differentiate
- How to shorten the sales cycle
- Creating a partnering strategy
- Tailoring sales presentation to the key decision-makers
- Effectively Closing, Upselling and Cross-Selling
LIVE IN-PERSON, LIVE VIRTUALLY OR ON-DEMAND LEARNING
CHOOSE THE TRAINING DELIVERY THAT WORKS FOR YOU
Live In-PERSON TRaining
SOCO®‘s onsite training, brings our experienced instructors to you. Learners can learn new skills with their colleagues, while engaging in role plays, brainstorming exercises and active group discussions. They will get coaching and feedback during the session to learn, practice, and improve new skills.
E-LEARNING | SOCO ACADEMY
VIRTUAL INSTRUCTOR-LED TRAINING (VILT)
All of our live virtual training programs are highly engaging and interactive. Our VILT solution combines over 20 years of sales experience with video and digital technology. It creates a virtual classroom that mimics in-person learning.
We achieve this by using a combination of chat, polls, and live discussion to participate in the training. As well as encouraging the use of breakout rooms for group discussions and sharing critical points to reinforce training.
SALES TRAINING FOR TECHNOLOGY COMPANIES IS AVAILABLE IN GLOBAL LANGUAGES
SOCO Sales Training offers training in various languages, including European languages and APAC languages like Indonesian, Thai, Mandarin, and Vietnamese. Regional team members can learn new skills in their native language while minimizing downtime and maximizing results. Training sales teams around the world so everyone can learn the same cutting-edge skills.
SAAS & IT SALES TRAINING PROGRAM MATERIALS
All participants receive complete workbooks, post-training reinforcement content and access to our exclusive community Facebook group for ongoing support.
Customized Sales Training for Technology Companies
Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.