Social Selling

Without a doubt, there’s never been a better time to be in sales because, in this era of social media, social selling is the evolution of sales.

Above all, buyers are always connected and constantly on social media, learning more about your company and competitors.

As a result, social media has changed the buying process and, as a result, the selling process.

Still on the fence about how effective Social Selling is for your business? Consider these social media selling statistics: 89% of purchases (75% forĀ B2B) start with an online search. Today’s socially savvy buyers don’t even contact you (or your competitors) until 57% of the purchase process is complete. Social media selling provides you with a never-before-seen opportunity to influence buyers to approach your business.

Social SellingĀ is a valuable archive of resources dedicated to helping you sell with social media. Not sure where to start? No worries, these are our top picks!

Linkedin voice messages - How to leverage sales best kept secret

LinkedIn Voice Messages: How To Leverage Sales Best Kept Secret

Audio is everything at the moment. There is a real explosion of voice-only inspired apps – how can we forget the success of Clubhouse? But voice apps aren’t just great for social networking; they’re also perfect for social selling. Personalisation is everything these days, and customers prefer to buy from someone they know, like and …

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How To Get Past Gatekeepers: 6 Expert Strategies

Here’s a startling statistic: When you’re cold-calling, you may have to make an average of eight calls to an organisation before you get through to the right person. Now, I don’t know about you, but that doesn’t sound good to me. That’s why people hate cold calls because they’re cold. To get past the gatekeepers, …

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How To Use Clubhouse To Grow Your Business

How To Use Clubhouse To Grow Your Business

Dependent on where you are, it’s been a long while since we’ve had any real freedoms to socialise properly (remember crowds anybody?), which is precisely why the exclusive invite-only app Clubhouse has skyrocketed in popularity since launching in April last year.  For those not in the know, the Clubhouse app is becoming more mystifying by …

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Social Media Increases Sales | The Proof Is In The Numbers

More than half of the world now uses social media, and with 5.22 billion unique mobile users, there’s never been a better time to be in sales. In 2021, most companies believe that social media is benefiting different stages of their sales funnel. Social selling can help encourage buyers to start a relationship with sales …

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best social selling books

15 Best Social Selling Books | Prepare To Join The Evolution of Sales

It’s time to join the sales evolution because the way people buy and sell has changed forever. Today, sales professionals need to be harnessing the abundance of social media and technology to enhance their sales process, so we’ve created a list of the best Social Selling Books you need to read right now. Also read: …

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10 Social Media Selling Strategies | The Ultimate Guide to Social Selling

Right now, there’s never been a better time to be in sales. In this era of social media, buyers are constantly connected online. They’re learning more about your company, your offerings and, of course, your competitors. As a result, they’re more knowledgeable than the traditional sales approach allows for. Meaning that social media has changed …

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Building a Referral Network: How To Generate Leads Using Connections

Whether you’re a small business or a sales professional, recommendations are vital to the growth of your company and sales which is why it’s so important to build a referral network – a network of businesses or fellow sales professionals that target the same audience as you do but fulfil different needs so they aren’t …

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Social Media Fundamentals: Part 1 of 2

Social Media Fundamentals Back when I was a top-performing financial services agent, some of the most effective ways of reaching prospective customers included cold-calling, consumer shows, and print advertising. For small business owners and sales professionals today, communication with prospective customers is becoming increasingly difficult, as customers become increasingly unreachable. With more and more people, …

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