INSIGHT SALES TRAINING
Sell With Authority To Present Opportunities
INSIGHT SALES TRAINING
SELL LIKE A WINNER. SELL WITH AUTHORITY AND PRESENT OPPORTUNITIES.
Insight Selling
Training
The best sales conversations are the ones where salespeople direct the customer to see something they’ve never considered before.
While understanding your clients’ challenges and pain points is a crucial sales skill, the next level is about uncovering valuable opportunities and matching your company’s relevant capabilities to specific buyer problems.
Join SOCO®‘s Insight Sales Training today and start to expertly advise clients with unique insights – a skill needed in today’s competitive market.
Signs YOU NEED INSIGHT SELLING TRAINING
Many salespeople think that insight selling is a quick fix or tactic – but it is actually about providing value throughout the entire sales process.
Buyers disengage when sellers don’t establish themselves as a reputable source of information. That’s why sellers need to conduct collaboration-driven meetings.
No one wants to sit through a boring, static, and endless slide filled meeting – it’s just not engaging. That’s why insight sellers ensure the customer is engaged and involved in discussions and sharing of ideas.
Why would anyone buy from a seller who wasn’t confident in their solution and thoughts?
Why adopt an INsight selling approach?
Insight selling is an advanced-level sales technique that enables sales teams to demonstrate how their company’s abilities align to a customer’s business goals by highlighting issues the prospect might not be aware of. This way of selling allows sales professionals to add value to sales conversations, by bringing expertise to the table.
Sales professionals that deliver highly valuable meetings where the prospect leaves with new insights into ways to improve their business using your product or service, are more likely to close larger deals than their peers.
To do this, the seller needs to encourage the buyer to think about their business needs in new ways they’ve never considered before. They need to share insights with customers to influence their thinking around their business challenges and possible solutions.
SOCO®‘s Insight Sales training program trains sales professionals how to use insights to establish strategic dialogues.
By the end of the Insight Selling program, learners will know how to mold buyer agendas, avoid common insight selling mistakes and tell persuasive stories that differentiate your company.
INSIGHT SALES TRAINING
SELL LIKE A WINNER. SELL WITH INSIGHTS.
Insight SELLING Sales Training
- Understand the difference and applications of both types of Insight Selling.
- How to lead effective insight selling discussions
- How to gain insight meetings with top decision-makers
- How to challenge customer thinking in a credible and trustful way
- Articulating your proposed solution in a way that compels immediate action
Insight Selling Sales training is ideal for any sales professional needing to take their skills to the next level and go beyond the basic level of consultative selling by adding highly sought after advanced insight selling techniques.
Duration
1 to 2-Day In-Person Training or
Multiple 120 minute VILT
For who
New and Seasoned Sales Professionals
Format
In-Person or Virtual Instructor Led Training (VILT)
INSIGHT SALES TRAINING
SELL LIKE A WINNER. SELL WITH INSIGHTS.
LIVE IN-PERSON, LIVE VIRTUALLY OR ON-DEMAND LEARNING
CHOOSE THE TRAINING DELIVERY THAT WORKS FOR YOU
Live In-PERSON TRaining


E-LEARNING | SOCO ACADEMY
VIRTUAL INSTRUCTOR-LED TRAINING (VILT)
All of our live virtual training programs are highly engaging and interactive. Our VILT solution leverages over 20 years of sales expertise with video and digital technology for learners to benefit from a virtual classroom experience that replicates in-person learning. We achieve this by using a combination of chat, polls, and live discussion to participate in the training. As well as encouraging the use of breakout rooms for group discussions and sharing critical points to reinforce training.

INSIGHT SALES TRAINING IS available in
apac LANGUAGEs
SOCO Sales Training proudly provides regional teams with training in four APAC languages: Indonesian, Thai, Mandarin and Vietnamese. Regional teams can learn new skills in their native language while minimising downtime and maximising results. Training teams across Asia so everyone can learn the same cutting-edge skills.
Insight Sales Training PROGRAM MATERIALS
All participants receive complete Insight Sales Training workbooks, post-training reinforcement content and certificates of completion.

Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.