challenger sale methodology

Decoding The Challenger Sales Methodology – Is It Effective or Just Hype?

The Challenger Sale book first published in 2011, sparked debates in the sales industry at the height of its popularity as it positioned itself as ‘Anti Solution Selling’ – a widely adopted sales methodology at the time. Authors Mathew Dixon and Brent Adamson argue that relationship-building is no longer the best sales method. That instead […]

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Essential Sales Skills For Managers

8 Sales Leadership Development Programs You Can’t Afford to Ignore

At SOCO/ Sales Training, we’re all about giving you the upper hand in sales, even in unpredictable times. That’s because, as a sales leader in the dynamic world of B2B, staying ahead of the competition requires continuous honing of your skills and adopting cutting-edge strategies. Remain at the forefront of the industry and discover our

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89 Surefire Sales Email Subject Lines: Hook Prospects First Time

Feel as if you’re firing off thousands of valuable emails to prospects, just to never get a response? About one-third of people decide to open an email just by looking at the subject line. So, it’s important to find a catchy email subject line. Prospects are constantly prioritizing their time, especially when it comes to their

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8-Popular-Types-Of-Leadership-Styles

8 Popular Types Of Leadership Styles: What’s Yours?

While it’s true most effective sales leaders were once great salespeople. The type of sales manager you are requires more than the ability to sell. So if you’re eager for your team to want to reach their full potential, you’ll need to start building trust and become a Cheerleader, Disciplinarian, Psychologist, and Administrator. Sure, it

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hr vendor of the year 2019

Best Sales Training Provider Singapore, Malaysia and Hong Kong | HR Vendor Of The Year Awards

SOCO/ Sales Training are honoured to announce that we took home an award in the Best Sales Training Provider category in Singapore and for Best Sales Training Provider and E-Learning Provider in Malaysia at the HR Vendors of the Year Awards. This is now our 7th year participating in the prestigious event and our 7th year taking home awards in

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Why The Customer is Always Right, Especially in 2024

As a salesperson, your ultimate goal is to deliver products or services that satisfy your customers’ needs and wants. If you ever face tough situations where customers aren’t satisfied, always keep in mind: the customer is always right. In 2024, putting customers at the center of everything has become more important than ever. It’s crucial

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10 Hallmark Traits Of A Good Keynote Speaker

10 Hallmark Characteristics Of A Good Speaker

With traditional in-person events becoming less and less popular, virtual motivational keynote events are now commonplace in most industries. If you’re planning a motivational event and searching for the right keynote speaker here are some essential qualities of a good speaker to consider. While each speaker brings a unique personality and expertise, there are key

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What Is Insight Selling?

Insight Selling Defined – Start Using Data To Invoke Change

Insight Selling is a modern sales methodology that focuses on winning deals by the sales representative demonstrating the value of their solution by providing insights into opportunities the prospect might not have thought of or providing tremendous value during sales conversations. It places emphasis on the sales rep being an expert in their field. Also

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