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EXHIBITION & TRADE SHOW SELLING

Get Noticed, Engage Visitors &
Increase Meetings

EXHIBITION & Trade Show selling

GET NOTICED, ENGAGE VISITORS & INCREASE MEETINGS

EXHIBITION & TRADE SHOW SELLING
GET NOTICED, ENGAGE VISITORS & INCREASE MEETINGS

Preparing for and exhibiting at trade shows is a sizeable undertaking that requires a favourable return on investment. 

Yet successfully selling to prospects who face distractions from all sides and often favour your engaging competitors is far more challenging than it seems. 

Stand out as a premier exhibitor with the help of our Exhibition & Trade Show Sales Training. Discover a process for grabbing attention, managing visitors and maximising post event revenue. 

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Exhibition sales training
Course Outline

Strategies to Maximise Exhibition Sales

Selling at an exhibition or trade show is much more challenging and uncomfortable than “every day” selling.

Booth staff need to be able to grab attention, generate interest, qualify, gather information and quickly move on to the next attendee. If every step isn’t executed perfectly, opportunities and money can be lost. 

Maximise the ROI from exhibiting at shows by training your team in cutting edge trade show sales techniques with the help of SOCO Sales Training. 

Who Should Attend EXHIBITION SALES TraininG?

SOCO’s Exhibition Sales Training is for any sales rep, booth staff, sales manager or leader ready to learn how to engage visitors, pique interest, gather information to follow up, and ultimately increase sales from trade shows or exhibitions.

Duration

1-Day In-Person Training Multiple 180 Minute VILT Sessions

For who

Sales Reps, Booth Staff, Exhibitors

Format

Live Workshop or
Virtual Instructor-Led Training 

PROGRAM DELIVERY OPTIONS
LIVE IN-PERSON, LIVE VIRTUALLY OR ON-DEMAND LEARNING
CHOOSE THE TRAINING DELIVERY THAT WORKS FOR YOU

Live In-PERSON TRaining

FUN, HIGH-ENERGY & COLLABORATIVE CLASSES
SOCO®‘s onsite training, brings our experienced instructors to you. Learners can learn new skills with their colleagues, while engaging in role plays, brainstorming exercises and active group discussions. They’ll receive immediate coaching and feedback throughout the session so they leave the session with new skills that have been learnt, practiced and fine tuned.

E-LEARNING | SOCO ACADEMY

flexible, affordable and EFFECTIVE - on-demand learning.
SOCO Academy is an instant, flexible and effective solution to learning advanced social networking techniques right away. Want to start learning new skills tonight in your pyjamas or during your morning commute? The choice is yours. Join SOCO Academy and learn how to network online at your own pace.

VIRTUAL INSTRUCTOR-LED TRAINING (VILT)

ENGAGING, IMMERSIVE & INTERACTIVE LEARNING EXPERIENCE THAT REPLICATES AN IN-PERSON CLASSROOM VIRTUALLY

All of our live virtual training programs are highly engaging and interactive. Our VILT solution leverages over 20 years of sales expertise with video and digital technology for learners to benefit from a virtual classroom experience that replicates in-person learning. We achieve this by using a combination of chat, polls, and live discussion to participate in the training. As well as encouraging the use of breakout rooms for group discussions and sharing critical points to reinforce training.

Exhibition Sales Training IS available in
Global LANGUAGEs

SOCO Sales Training proudly provides teams with training in global languages including four APAC languages: Indonesian, Thai, Mandarin and Vietnamese. and 3 European Languages: French, German and Italian, with more languages being added continuously. 

We train teams around the world so everyone can learn the same cutting-edge skills.

Exhibition Sales Training

INCLUDED TRAINING MATERIALS

All participants receive pre-session prep material, complete Exhibition Sales Training workbooks and post-training reinforcement content.

Exhibition-and-Trade-Show-Selling-Booklet
OUR CLIENTS

SALES TRAINING for exhibition & trade show staff

Ready to increase booth sales?

Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.

 
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