SALES STORYTELLING TRAINING
Seal the Deal by Crafting the Perfect Pitch
Seal the Deal by Crafting the Perfect Pitch
Study after study shows that people are more receptive to stories than almost any other type of communication. Our brains not only crave stories but remember them and pass on meaningful ones to others. That’s why incorporating storytelling into your sales pitch is so effective.
As a sales professional, storytelling skills are vital for engaging prospects, making emotional connections, building trust, communicating value, and overcoming tough objections.
Achieve success like this and more in our Sales Storytelling Training by gaining the knowledge and application skills to plan highly engaging and relevant business pitches.
Learn how to execute results-oriented pitches demonstrating your ability and track record to solve problems, compelling prospects to work with your team.
Many studies show that people are more receptive to stories than almost any other type of communication.
Our brains not only crave stories but remember them and pass on meaningful ones to others.
That’s why incorporating storytelling into your sales pitch and approach is so effective.
By taking this live instructor-led storytelling in sales training, you can gain the knowledge and skills to plan highly engaging business pitches. Alongside the following:
Storytelling is a powerful technique that captivates a prospect’s attention and helps them remember key information.
Instead of bombarding potential clients with facts and figures, you can use stories to create an emotional connection. People are more likely to remember a well-crafted story than a straightforward sales pitch.
By incorporating storytelling into your sales presentations, you can create a more engaging and memorable experience of your solution for your potential customers.
Storytelling creates an emotional connection with your prospects. It allows you to tap into their feelings, experiences, and aspirations.
By communicating stories that resonate with your prospect, you can build rapport and trust, making it more likely for them to choose you over the competition.
Stories provide context and help prospects understand complex concepts by relating them to familiar situations or experiences.
By using analogies or metaphors within your stories, you can make abstract ideas more concrete and accessible. This allows prospects to grasp the key concepts more easily and apply them to their own situations.
Through storytelling, you can proactively address common objections that prospects may have.
By sharing a relevant story that demonstrates how other customers initially had similar concerns but ultimately found value in your product or service, you can alleviate their objections before they even raise them.
Influence is a fundamental skill for salespeople to achieve their objectives: closing deals, overcoming objections, building relationships, or outperforming competitors.
By gaining sales storytelling skills, salespeople can guide and persuade potential customers to make purchasing decisions that benefit both the customer and their organization.
By the end of this workshop, participants should be able to:
This Storytelling In Sales training workshop is designed for anyone in account management, business development, pre-sales, sales or in a customer-facing role where demonstrating value to a prospect or customer is an important part of what they do – or should be doing.
Craft the perfect pitch
All of our live virtual training programs are highly engaging and interactive. Our VILT solution leverages over 20 years of sales expertise with video and digital technology for learners to benefit from a virtual classroom experience that replicates in-person learning. We achieve this by using a combination of chat, polls, and live discussion to participate in the training. As well as encouraging the use of breakout rooms for group discussions and sharing critical points to reinforce training.
SOCO Sales Training proudly provides regional teams with training in global languages including common European languages and APAC languages including Indonesian, Thai, Mandarin and Vietnamese. Regional teams can learn new skills in their native language while minimizing downtime and maximizing results. Training teams around the world so everyone can learn the same cutting-edge skills.
All participants receive digital copies of Storytelling in Sales workbooks, as well as access to our private Facebook group for ongoing support.
Get a quote or find out the right pillars and modules for your team. Our experienced program advisors are happy to help.