CUSTOMER SUCCESS TRAINING​
Master the Art of Engaging, Managing, and Retaining Customers
CUSTOMER SUCCESS TRAINING
Master the Art of Engaging, Managing, and Retaining Customers
Customer Success TraininG
HUMANISE The sales process;
Provide value, Increase Loyalty & profit
Your probability of selling to an existing customer is 60–70%.
Comparatively, your chance of selling to a new prospect is only 5-20%. Yet, for some reason, Customer Success is a function that often gets pushed to the wayside.
That’s because many Customer Success Managers must also oversee problem resolution, adoption and satisfaction. But by doing so, they lose the ”bigger picture” of the overall customer experience, risking churn that could collapse expansion opportunities.
Instead, to skyrocket loyalty and revenue, CSMs must prioritise high-level strategic goals and align them with their key stakeholders and accounts.
Customer Success (CSM) training supports managers in developing the application skills needed to effectively engage, manage and retain customers – while maximising repeat business.
Signs that your team needs Customer Training
- Customer satisfaction scores are consistently low
- Teams are more focused on closing deals and moving on to the next prospect rather than building lasting relationships
- The sales team struggles to upsell or cross-sell to existing customers
What Are the Benefits
of Customer success TRAINING?
Team that implement SOCO’s customer success training learn the skills needed to improve operations, nurture customer relationships, expand business, reduce churn, increase customer loyalty and increased revenue.
Improve Operations
Stay ahead of customer expectations. Identify discrepancies in accounts and strategically plan to fill those gaps.
NURTURE Customer Relationships
Increase client satisfaction. Build and foster mutually beneficial long-term customer relationships.
Expand Business
By pinpointing strong client advocates and obtaining referrals.
Reduce churn
Stop chasing new business. Achieve goals and targets with a laser focus on high-level strategic goals.
Increase customer loyalty
Keep sales teams motivated. Apply consistent, repeatable account management practices to increase ROI.
Increase revenue
Loyal and satisfied customers are likely to spend twice as much as clients that are non-advocates.
thE RESULT
By training customer success managers with SOCO/, organizations cultivate strong customer relationships, drive customer success, and all-round elevate the organization’s growth and success.
Join our innovative customer success program to unlock your potential as a customer success manager and elevate your career to new heights. Our focus on empathy, strategic thinking, and practical skills will empower you to excel in managing customer relationships and driving business success.
Course Outline
- Managing the customer life cycle
- Relationship selling strategies for becoming a trusted advisor
- Protecting accounts from competitive encroachment
- Creating account strategies for growth
- Identifying and generating awareness of new opportunities to key clients
- Understanding Customer Success Metrics
Ready to start your success story?
Not sure what type of help you need? Talk to our friendly program advisors to discuss your customer success training needs.
Who is the customer success training program for?
Customer Success Training is a client-centric program designed to support Customer Success Managers and Executives in developing the application skills needed to provide value, build customer loyalty, expand business, reduce churn and of course, increase profit.Â
Duration
1 to 3 Days In-person or Multiple VILT Sessions
For who
Customer Success Managers / Customer Success Executives
Format
Live In-Person or
Virtual Instructor-Led Training
LIVE IN-PERSON, LIVE VIRTUALLY OR ON-DEMAND LEARNING
CHOOSE THE TRAINING DELIVERY THAT WORKS FOR YOU
Live In-PERSON TRaining
SOCO®‘s onsite training, brings our experienced instructors to you. Learners can learn new skills with their colleagues, while engaging in role plays, brainstorming exercises and active group discussions. They will get coaching and feedback during the session to learn, practice, and improve new skills.
E-LEARNING | SOCO ACADEMY
VIRTUAL INSTRUCTOR-LED TRAINING (VILT)
All of our live virtual training programs are highly engaging and interactive. Our VILT solution combines over 20 years of sales experience with video and digital technology. It creates a virtual classroom that mimics in-person learning.
We achieve this by using a combination of chat, polls, and live discussion to participate in the training. As well as encouraging the use of breakout rooms for group discussions and sharing critical points to reinforce training.
CUSTOMER SUCCESS TRAINING
Gain the skills to drive renewals and add valuable touchpoints to increase satisfaction.
customer success TRAINING IS available in
GLOBAL LANGUAGEs
SOCO Sales Training offers training in various languages, including European languages and APAC languages like Indonesian, Thai, Mandarin, and Vietnamese. Regional teams can learn new skills in their native language while minimizing downtime and maximizing results. Training sales teams around the world so everyone can learn the same cutting-edge skills.
Customer Success Training Program Materials
All participants receive complete Customer Success Training workbooks, post-training reinforcement content and access to our exclusive Facebook group (SOCO® Selling™ Community: B2B, B2C, Selling Remotely, Social Selling) for ongoing support.
•Spotify•
•Salesforce•
•Marina Bay Sands•
•Mediacorp•
•BMW•
Get a quote or discover the right pillars and modules for your team with our experience and friendly program advisors who are happy to help.