Learn how to increase sales through our regularly updated sales training videos covering everything from prospecting, building rapport, presenting solution, closing and social selling. Brought to you by SOCO Sales Training’s founder, Tom Abbott.
As it stands, 58% of consumers are not brand loyal. So how do you stand apart from the competition and capture the attention and hearts of customers? By discovering what sets you apart from other solution providers. You must establish your identity, command your market share and sell more. It’s time for you to find […]
Win More Deals: How To Stand Out From The Competition (Brand Differentiation) Read More »
You need to take care of your current and past customers. We all know this- but it’s easy to forget when you’re busy concentrating on creating new business. So now is the time to focus on keeping your best customers happy and delivering lots of value. In this short article, we’ll discuss how and why
Why You Have To Keep Existing Customers Happy Read More »
Negative attitudes just become a self-fulfilling prophecy. For this reason, creating and maintaining a positive attitude in sales is critical to your success. Imagine you have two equally knowledgeable, equally skilled, similarly able people offering the same product or service. One has a positive attitude, while the other has a negative attitude. Now, I could
How To Have A Positive Attitude in Sales Read More »
Alone, features and benefits mean nothing to your prospect. Yet, together, they connect the dots to create a story that resonates with their needs. It is a perfect combination that will sell every single time. Still, so many sales professionals struggle to translate the features of their offering into benefits. The result? They lose out
Features vs Benefits: What’s the Difference & Why Does it Matter? Read More »
As a leader, you’ve probably heard of the phrase Praise In Public; Correct In Private because praise and criticism are necessary for providing feedback to your sales team to develop. Additionally, when focusing on creating trust and healthy company culture, it’s imperative to remember that when you criticize your sales reps, they will remember most
Praise In Public; Correct In Private | How To Build Trust Read More »
Sales has completely changed in the past decade. The modern sales team is now armed with an extensive ‘sales stack’. Also referred to as a sales technology stack, having just a CRM tool is no longer enough to effectively keep in touch with customers and find new prospects. Our team uses 90% of these tools
Essential Sales Technology Stacks for Professionals Read More »
Pretty much everyone is working from home these days. We’ve all become remote workers and while there’s a lot of perks like more time with the family, less time wasted commuting. One thing that gets a lot harder is communicating. In the office, you were able to quickly have face-to-face meetings, read the body language
Working from Home Tips – How To Keep The Connection While Physical Distancing Read More »
The Importance Of Comparing Sales Qualifying Methodologies When leads are qualified properly, less time is wasted on people not likely to buy from you, so you can hone in on the ones who are. This is why sales qualifying methodologies are imperative to your strategy. I recently met up with Collin Stewart from Predictable Revenue,
Sales Qualifying Methodologies – Comparing BANT MEDDIC and MEDDPICC Read More »
For anyone just out of school or considering a career change, it is hard to go wrong by choosing to work in sales. There are few jobs that will offer you the chance to earn a good income based solely on how hard you work and your determination level while giving you the opportunity to
Why Everyone Should Work in Sales at Least Once in Their Life Read More »
In this episode of the Selling in Asia Podcast, Tom Abbott sits down with TV Presenter Andreea Zoia for a Q&A session. Join them as they discuss some of the most significant challenges that sales teams face right now and how having the right sales mentality will benefit a salesperson and your perception of life. Additionally, listen right to
Mindset Needed to Succeed in Sales – Interview by Andreea Zoia Read More »
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