Unleash Reps’ Potential: Top 13 Sales Coaching Software Apps (2023)

Coaching App For Sales Teams
Coaching app for sales teams

With the rapid inflow of new technologies (we’re looking right at you, Chat GPT), it can feel like we’re spinning out of control as leaders. The information overload is so intense that when choosing and implementing new technologies, we’re too overwhelmed to start. As such, you might have missed out on hearing about the top 13 sales coaching software applications that could revolutionise the way we coach forever. Let’s get into them: 

  1. 60 Seconds Sales Coaching App
  2. Cogito
  3. Jiminny
  4. Chorus
  5. Second Nature AI
  6. Salesken
  7. Gong.io
  8. Abstrakt Software
  9. Rehearsal
  10. VoiceVibes
  11. Grain
  12. Xvoyant
  13. Mediafly Coach360 (formerly ExecVision)

What is Sales Coaching Software?

Sales Coaching Software is any program or application that allows managers to help refine salespeople’s techniques, establish best practices, see where they’re going wrong (or right) and ultimately improve sales rates.

Often achieved through continuous learning from features like conversation intelligence, live feedback from observers, and the signalling of upsell or close opportunities.

With help from these tools, teams can quickly identify areas for improvement and align their messaging and approach.

Benefits of Sales Coaching Software for Teams

Choosing software can be daunting. 

Adopting new software is even more daunting. 

Yet, using sales coaching software to enhance current training is invaluable. 

Here are some key reasons you don’t want to miss out:

Data-Driven Insights: help your sales team make better decisions and improve their sales strategies. For example, sales coaching software can analyze sales data to identify trends, patterns, and opportunities for improvement.

Promote Accountability: by providing real-time feedback to sales reps’ progress towards goals. Sales managers can use this feedback to identify areas of strength and those that need improvement. Helping sales reps take ownership of their work and hold themselves accountable for their results.

Streamline Onboarding: Sales coaching software revolutionizes how companies onboard new hires, streamlining the process into a repeatable and effective process that equips them with all the information they need to succeed. Overall by helping fill those small gaps where sales managers and leaders need more time or resources to focus.

Reinforce Sales Training: by augmenting the experience with artificial intelligence, sales reps build confidence by practising in a safe space, away from any unconscious bias sales coaches may have.

Mastery by Gamification: Gamification in sales coaching software can help reps develop mastery in their skills by providing a clear path for progress. By breaking down complex skills into smaller, manageable tasks, reps can work towards mastery in a structured and achievable way.

Forecast Future Performance: with historical sales data to forecast future sales performance, providing reps with valuable insights into what they can expect in the coming weeks or months. This information can help reps plan their sales activities more effectively and focus on areas likely to generate the most revenue.

Simplified Pipeline Management: Sales coaching software can help sales reps manage their sales pipeline more effectively by tracking the progress of each lead and providing insights into how best to move each lead forward in the sales process. This can help reps prioritize their time and focus on leads most likely to convert into sales.

Time Savings: Sales coaching software can help sales teams save time by automating administrative tasks like data entry and reporting. Allowing sales reps to spend more time on selling activities, such as prospecting and closing deals.

Improved Collaboration: Sales coaching software can facilitate collaboration among team members by providing a centralized platform for sharing information, feedback, and insights. This can help team members work together more effectively and share best practices.

Why Use Sales Coaching Software For Teams

Sales Coaching Vs. Sales Training: What’s the difference?

Sales coaching is a method of improving either individual or sales team performance.

Unlike sales training that seeks to improve the team’s sales skills by telling them what they need to do – sales coaching focuses on helping individuals discover they have the answers and skills they need to tackle their problems.

As such, sales coaching revolves around asking the coachee questions to allow them to find the answers instead of being told the answers.


13 Top Sales Coaching Software Apps

1. 60 Seconds Sales Coaching App

Many fundamental attributes make a good sales team or individual salesperson. But it’s the pitch that does the heavy lifting. 

Improving the pitch can always help a salesperson get more out of their sales conversations. That’s where 60 Seconds comes in, a coaching app for sales teams.

The 60 Seconds sales coaching app exists to help sales professionals develop a perfect pitch without losing sales in the process. 

60 Seconds allows salespeople to test their pitches on virtual prospects. It aims to improve the pitch through practice, evaluation, coaching, and education.

Here’s how it works for individuals:

  • The salesperson practices their pitch and then submits the written or video pitch to a coach or sales manager
  •  Coaching allows for feedback directly to the salesperson; they can then refine their pitch
  •  When perfected, the salesperson can share the pitch with the team so they can learn as well

Benefits for Sales Teams

Beyond the individual approach, there’s also the team-building aspect of the system.

Other team members will try to one-up their colleagues. The process can drive both improvement and competition among the team. They can also learn from each other. This is especially good for teams that rarely see each other.

This approach typically helps sales managers to see the strengths and weaknesses of their team no matter where they are. Sales managers are often busy, and coaching sessions can eat up a lot of time.

When team members use the app, they will likely do far more rehearsing than they would have otherwise. This is mainly because they want to try to submit their best material to their coach or sales manager.

In the end, sales teams will learn to pitch more effectively and evolve their pitching strategies as well. Sales managers will see improvements in their team’s overall effectiveness. And all the success will be measurable and quantifiable through the app.

Summary

The better your team becomes at collectively giving a perfect pitch, the more the business will thrive.

60 Seconds fosters that line of thinking. It’s worth it for any sales manager to consider it a tool they can use to improve performance.

2. Cogito

Cogito brings the advantage of behavioural science to every sales call. 

The AI sales coaching software behind Cogito monitors speech patterns to detect participants’ energy level, interruptions, empathy, and speaking pace. 

The software then analyzes these aspects to offer instant feedback on how the sales rep can change their approach to improve. 

Besides offering advice to members of your sales team, Cogito also predicts how receptive the prospect is. As a result, this feature allows the sales member to alter their approach immediately.

3. Jiminny

Jiminy analyzes sales reps’ interactions with prospects and customers, such as email exchanges, call recordings, and video chats, to provide real-time feedback and recommendations for improvement.

Jiminy eliminates the need for manual analysis and enables sales managers to scale their coaching efforts, providing personalized feedback and support to each sales rep in their team.

This leads to an overall improvement in sales performance, as sales reps are equipped with the skills and knowledge they need to engage with prospects and close deals effectively.

Additionally, Jiminy provides sales managers with data-driven insights into their team’s performance, enabling them to identify areas for improvement and make informed decisions to drive growth.

4. Chorus

Chorus sales coaching software is a perfect app for sales teams looking to record and transcribe any conversation on the fly. By creating a permanent phone sales script every time your team goes out on a call. 

But Chorus isn’t just a run-of-the-mill type of transcription software. Instead, it helps you identify key moments to show you what works and what doesn’t in the real world. 

Overall, it is the perfect way to provide feedback to new hires and reinforce best practices for those on your team with more experience.

5. Second Nature AI

Second Nature AI is a good option for coaching sales teams because it offers several benefits:

  1. AI-powered analysis: Second Nature AI uses artificial intelligence to analyze sales reps’ interactions with prospects and customers, providing real-time feedback and recommendations for improvement.
  2. Customized coaching: The platform provides customized coaching tips to sales reps based on their specific areas of improvement, helping them to optimize their performance.
  3. Improved efficiency: Second Nature AI eliminates the need for manual analysis, enabling sales managers to scale their coaching efforts and provide personalized feedback to each sales rep in their team.
  4. Data-driven insights: The platform provides sales managers with data-driven insights into their team’s performance, enabling them to identify areas for improvement and make informed decisions to drive growth.
  5. Scalability: Second Nature AI enables sales managers to easily scale their coaching efforts and provide support to large teams.

6. Salesken

A self-described “new age” sales training platform, Salesken helps sales reps and managers identify and replicate the best reps on their teams. 

The sales coaching software allows users to identify which sales activities and skills lead to the most revenue and which are costing your company the most.

Overall, it analyses sales reps’ calls and emails and provides real-time feedback and recommendations for improvement. 

7. Gong.io

Gong.io sales training software lets reps listen, learn, and replicate behaviour from top reps in their organisation by recording, transcribing, and analysing all sales calls to drive sales effectiveness across the entire team. 

By doing so, it allows them to shadow every call from their organisation’s top performers and then give pointers to replicate their winning behaviours.

Overall, the AI sales coaching technology is designed to identify areas where sales reps can improve, such as tone of voice, phrase choice, and body language, and provides them with customised coaching tips to help them optimise their performance.

8. Abstrakt Software

Abstrakt is a sales call coaching application that ensures users (Reps) ask the right questions and handle prospect objections in real-time. 

By doing so, the software can automate the delivery of your playbooks for your phone calls based on the sequence the prospect is in and delivers recommended responses based on the prospect’s objection in 0.2 seconds.

More so, depending on how your integration is set up, this can automatically be pushed to your CRM. Neat! 

9. Rehearsal

Rehearsal is a sales training and coaching platform that uses virtual reality technology to help sales teams improve their performance.

It allows sales reps to practice and rehearse their sales pitches in a virtual environment, allowing them to make mistakes and receive feedback in a safe and controlled setting.

The platform uses machine learning algorithms to provide real-time feedback and recommendations for improvement based on factors such as body language, tone of voice, and word choice.

Overall, Rehearsal helps sales teams by providing a more effective and engaging way of coaching.

It enables sales reps to practice their sales pitches in a realistic environment, allowing them to develop and refine their skills without the pressure of a real-life sales call.

10. VoiceVibes

VoiceVibes AI is a sales coaching software platform that provides AI-powered feedback on the effectiveness of your spoken communication. 

The sales coaching platform uses machine learning algorithms to analyze the tone, pace, and other aspects of your voice and then provides feedback on how well you’re communicating your message.

The platform is designed to help individuals and organizations improve their public speaking, presentations, and overall communication skills. It can be used by anyone who wants to develop a more confident and effective speaking style, including salespeople, executives, and trainers.

To use VoiceVibes AI, you record yourself speaking using the platform’s mobile app or web app, and the platform provides real-time feedback. 

The feedback is based on a set of criteria designed to measure your communication’s effectiveness, such as your pacing, pitch, and use of filler words.

Overall, VoiceVibes AI is a valuable tool for anyone who wants to improve their speaking skills, whether for personal or professional reasons. 

By providing objective feedback on your speaking style, the platform can help you identify areas for improvement and develop a more effective and confident speaking style.

11. Grain

Grain is a sales coaching and training platform that uses artificial intelligence and machine learning to help sales teams improve their performance.

 It analyses sales reps’ interactions with prospects and customers, such as email exchanges and call recordings, providing real-time feedback and recommendations for improvement.

The AI technology is designed to identify areas where sales reps can improve, such as communication style, language use, and body language. Then provides them with customized coaching tips to help them optimize their performance.

Overall, it eliminates the need for manual analysis and enables sales managers to scale their coaching efforts, providing personalized feedback and support to each sales rep in their team. 

Additionally, Grain provides sales managers with data-driven insights into their team’s performance, enabling them to identify areas for improvement and make informed decisions to drive growth.

12. Xvoyant

Xvoyant analyzes sales data, such as call recordings and CRM data, to provide real-time insights and feedback on sales performance. The platform uses machine learning algorithms to identify patterns and trends in sales data and then provides customized coaching and training recommendations based on these insights.

One of the critical features of Xvoyant is its ability to provide personalized coaching and feedback to individual sales reps. The platform uses AI to analyze each rep’s sales data and provide customized coaching and training recommendations based on their specific strengths and weaknesses.

Xvoyant also includes a range of data visualization and reporting tools, which make it easy for sales reps and managers to track their progress and identify areas for improvement. The platform provides a dashboard that shows real-time performance metrics, such as call duration, conversion rates, and revenue generated.

Overall, Xvoyant is a valuable tool for sales teams who want to upskill and improve their sales performance. By using AI-powered analytics and coaching tools, the platform provides valuable insights and feedback that can help sales reps and managers develop more effective selling strategies and close more deals.

13. Mediafly Coach360 (formerly ExecVision)

Mediafly Coach360 uses AI-powered speech recognition and natural language processing (NLP) to analyze sales calls and identify key moments, such as objections, questions, and essential takeaways. 

The sales coaching platform provides real-time feedback and coaching recommendations to help sales reps and managers understand what’s working and what isn’t.

One of the critical features of Mediafly Coach360 is its ability to provide customized coaching and training recommendations based on each rep’s performance. 

The platform uses AI to analyze each rep’s sales calls and identify areas for improvement, such as handling objections or better-explaining product features and benefits. 

It then provides customized coaching and training recommendations to help each rep upskill and improve their sales performance.

Learn Essential Coaching Skills for Managers

More and more companies use coaching techniques to create a supportive environment that produces ongoing mutual respect, trust and results.

Our Coaching Skills Training for Team Leaders, Managers and Business Owners focuses on different coaching styles and how they can be applied to various scenarios.

Learn how to use effective questioning and listening to provoke team members to create their own solutions, resulting in a dramatic increase in their motivation and dedication to the task.

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