Sales Skills

Sales is a skill that needs to be practiced, learnt and developed to be successful. Therefore, in this section, you can find the essential sales skills all sales professionals, business development representatives and agents need to implement.

2020 forced businesses to change to match the turbulent wave of unprecedented events rapidly. With work and life environments turned on their head, 2020 quickly exposed many sales professionals’ skill gaps – critical selling skills they didn’t think they needed just months before.

As 2021 continues to bring change and the need to adapt, companies need to enable their sales teams to evolve their sales strategies to change time. Sales teams can no longer get by with just having basic sales skills.

In Sales Skills, you can find everything from negotiating, prospecting, qualifying, and even just communicating  – we have something for everyone to learn.

Our complete sales training system

SOCO’s complete training system ensures that you and your team will outlast short-term goals by developing long-term selling behaviours.
The SOCO® Selling™ methodology is implemented by multitudes of industry-leading companies around the world. Including UOB, SingTel, Spotify, ZenDesk, Millennium Hotels and Maersk, to name a few.
Whether you have a sales team of one or one thousand, our program is designed to get your sales staff trained quickly and efficiently. 
Learn today & implement effective techniques tomorrow!

9 Tips For Developing An Effective Follow-Up Sales Cadence

Planning and preparation are central to success in sales. Without them, you can’t form a solid sales process, write a sales proposal, or set up a follow-up sales strategy, which stops leads from flowing into your sales pipeline and actively engaging with your company. The reality is these days, your sales team will have to follow …

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19 Of The Best Sales Podcasts To Listen To Right Now!

As a salesperson, you’re always busy. Frustrating as it is, you already know this trait is inherent to your being, which makes finding time to explore new sales skills or strategies tricky. This challenge leaves many with the question, “how can I develop myself professionally and personally while on the go?” The answer is podcasts, …

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51 Sales Email Subject Lines That Will Increase Your Open Rate

We all know people tend to open emails based on the subject line alone, but can you really use catchy email subject lines to increase your responses? The fact is if you can’t interest your prospect enough to open the email – how will they know how to respond or even what you offer? Prospects are constantly prioritising …

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Trial Closes – When and How to Use Them to Close More Deals

Every time we ask our audience what the most crucial aspect of sales is, they typically echo, “Always be closing!” Now, while this isn’t a bad sentiment to remember, it isn’t exactly ideal, especially if you’re prone to being timid when asking for the sale. The good news is there is a better way to ensure you …

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Presenting Your Best Self To Attract More Visitors To Your Exhibition Stand

A good first impression is vital to attracting traffic to your exhibition stand. It can mean the difference between foot traffic stopping by to learn more or running past your stand while trying to avoid eye contact. Here are the dos and don’ts to presenting your best self at your exhibition stand so you can invite …

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How To Plan An Engaging, Inspiring & Innovative Virtual Sales Kickoff

While in-person sales kickoffs are invaluable for networking, team building and creating unique collaborative energy – organising and successfully executing a virtual conference is very different from in-person events. One of the common concerns when it comes to virtual sales kickoffs is how to keep the audience engaged throughout, while also motivating and inspiring them …

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LinkedIn Voice Messages: How To Leverage Sales Best Kept Secret

Audio is everything at the moment. There is a real explosion of voice-only inspired apps – how can we forget the success of Clubhouse? But voice apps aren’t just great for social networking; they’re also perfect for social selling. Personalisation is everything these days, and customers prefer to buy from someone they know, like and …

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