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The New Normal In Sales
As a result of COVID-19, organisations need to reshape their offerings to meet changing customers needs. Now more than ever, sales teams are perfectly placed to be a catalyst of change within their firms and determine where innovation needs to occur to meet the changing marketplace. However, as the physical distance between us and our prospects expands – it’s imperative to close the gap. We need to change the way we negotiate in the digital era. Our economies are unstable, and some of us are living on a day-to-day basis. Our potential customers’ risk-tolerance hovers above none, and they now require immediate aggressive priority setting to feel comfortable.