sales workshop singapore


You need to master every step of the sales process to compete in a competitive marketplace. This sales course will equip participants with the knowledge and application skills to: generate more leads, stand apart from competitors and close more deals faster and easier than ever before.

Through a combination of strong content, highly interactive and industry-specific activities, group discussions, role plays, case studies, engaging videos and Q&A, participants will learn how to become professional consultants (not just sales people) during interactions with customers.


The SOCO Selling workshop is designed for anyone in sales, business development, small business or in some customer-facing role where demonstrating value to a prospect or customer is an important part of what they do – or should be doing.


  • Power Selling Assets

  • Motivation to Succeed

  • Qualifying Opportunities

  • Communicating your USP

  • SOCO Consultative Selling

  • Handling Objections

  • Closing the Sale




By the end of this sales course, participants should be able to:

  • Adopt the attitude of top performing sales professionals

  • Stay motivated even during challenging times

  • Qualify leads effectively to avoid wasting time on prospects unlikely to buy

  • Analyze the competition, understand the market and clearly communicate their unique selling proposition.

  • Ask powerful questions to better assess customer needs and propose the most suitable solutions to meet those needs.

  • Anticipate common objections, formulate (and practice) responses to more effectively negotiate and close deals.

Trainer - Huan Song

Huan Song is a SOCO Certified sales trainer, blended learning coach and curriculum designer. He has years of experience in business development, retail sales and strategic enterprise account management. In his most recent stint, he was a Business Development Manager focused on B2B sales and sales management.

Huan Song is passionate about sales and is fluent in English and Mandarin.



Sales Course Date: TBC
Time: 9am to 5pm
Location: Singapore
Investment: $888 with free 1 year subscription to SOCO Academy (valued at $499). 
Group Bundle: Enjoy 5% discount when you sign up as 3 or more!

socoselling workshop booklet sales training