The Challenger Sale Singapore

10 books to read on how to sell

The Top 10 Best Sales Books On How To Sell

With physical distancing efforts, we know many of you (including us, guilty as charged) have been consuming Netflix shows like there’s no tomorrow. So, maybe it’s time to mix things up with some good old-fashioned reading- and perhaps even pick up some new skills while you’re at it! Considering Mark Cuban states that he spends three hours […]

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challenger sale methodology

Decoding The Challenger Sales Methodology – Is It Effective or Just Hype?

The Challenger Sale book, first published in 2011, sparked debates in the sales industry at the height of its popularity as it positioned itself as ‘Anti Solution Selling’ – a widely adopted sales methodology at the time. Authors Mathew Dixon and Brent Adamson argue that relationship-building is no longer the best sales method. Instead, after

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