Learn from the world’s best founders, sales leaders and business people about what it takes to succeed at your selling product, service or dream in Asia. In the weekly episodes Tom Abbott founder of SOCO Sales Training interviews exceptional people making a difference to the bottom line of companies across Asia and the world. Mixed in with the interviews are short rants and teachings by Tom as he travels the world helping companies increase sales. Whether you’re an entrepreneur, a sales professional or a sales leader, you’ll discover actionable strategies that can be applied right away.
What do you do when your customer has a budget of only $2,000 – or they say they only have a budget of $2,000 – and your product sells for $2,500. What do you do? Do you drop the price $500 to match their budget and give them a discount? Most people would, right? Wrong. […]
I recently spoke at a regional sales meeting in Cambodia for a multi-national company, a no.2 company in their industry. With team members gathered from across Asia, I shared with them what it takes to get to the top. Sure passion is good, but there’s a better alternative to passion. In this episode, I discusse […]
Let’s face it, large events with gatherings of hundreds or thousands of people that I typically speak at aren’t happening right now, especially not in Asia. But you know what, we’re doing fine. It’s times like this that our e-learning platform SOCO Academy booms and our online coaching and training overtake our in-person engagements. With […]
Some crazy things are happening in Asia right now with the virus going around. Travel has dropped drastically, people are avoiding going out as much and projects are being postponed. In this episode, we discuss how to make full use of this downtime at home. Try SOCO Academy to capitalise on your downtime by taking […]
While delivering a talk on Grit for a regional sales team in Cambodia last week, someone in the crowd asked me, besides grit what is the 2nd skill a salesperson needs to attain in order to be successful in sales. Here’s my answer. Fine tune your sales process with SOCO Academy.
Remember that prospect that you met with last week? You know, the presentation that you did? Here are five reasons why you are not closing that deal. Take your presentation skills to the next level with SOCO Academy.
Excited to have with us Eugene Seah, 2 times MDRT (Million Dollar Round Table) recipient. In this episode, I talk with Eugene about what it took to achieve the MDRT status. In this episode, we cover: 3Vs of prospecting 3Ms to look for when hiring a salesperson 3Ms to financial freedom Take your prospecting skills […]
Too many companies think they have a marketing issue, when in fact they have a sales issue. Yes, sometimes there is room for marketing to improve, but what I like to look at is are those leads being handled effectively? Or are they being wasted on untrained reps? In this episode, Tom Abbott uncovers the […]
Why is it that some sales professionals consistently outperform others? In this episode, I discuss what it takes to succeed in sales with Jim Cathcart, a hall of fame speaker and author of ‘Relationship Selling’. In this episode we cover: The traits of a great sales professional What is the real purpose of selling How […]
You know what? It’s actually easier to sell something that’s expensive rather than something that’s cheap. Here’s why and how to sell ‘expensive’ high-end products. Want to improve your sales skills? Join SOCO Academy.
