Sales Training Videos

Learn how to increase sales through our regularly updated sales training videos covering everything from prospecting, building rapport, presenting solution, closing and social selling. Brought to you by SOCO Sales Training’s founder, Tom Abbott.

One of the most common objections across all industries is the price objection. It’s too expensive, I can’t afford it, I don’t see the value. The key to overcoming this objection is clarifying if the prospect doesn’t have the budget, which means they can’t afford it, or if they have the budget, but don’t think […]

Many sales professionals in ICT (information and communications technology), struggle with translating features to benefits. As broadband champions and integrated information and communications providers, they have really cool technological products and services, but they struggle describing the features – and more importantly, the benefits – to their customers. They find themselves using technical language like CPE, EPE, […]

4 Steps to Consultative Selling Success, how to incorporate solution selling into your sales process. Step 1. Know everything about your product. Step 2. Have a clear roadmap of your sales process Step 3. Ask questions to uncover problems Step 4. Sell solutions – not products Hey everyone, it’s Tom Abbott here. Founder of Soco […]

There’s never been a better time to be in sales. In this era of social media, social selling is the evolution of sales. Buyers are always connected and constantly on social media, learning more about your company and competitors. Social media has changed the buying process and as a result, the selling process. In this […]

Tom Abbott speaking on ‘First Impressions’ at the Enterprise Development Centre @ Singapore Malay Chamber of Commerce & Industry. During this sales training video, you will explore: The one thing you absolutely must do before pitching your ideas How your competition is helping you… without them even knowing it Why business owners need to act […]

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